Search Engine Marketing and Website SEO Services
Are you a mid-sized business looking SEM or SEO services in Dallas? We understand the needs of brands and agencies to produce cost-effective Search Marketing campaigns and grow the business. We help clients with the latest SEO methods from Google to beat the competition with competitive research, optimizing all web content and assets, and tuning ecommerce and website SEO to be Google friendly.
Do You Want to Rank #1?
How can you compete online if you don’t know what your competitors are doing? Our tools analyze competitor sites in great detail, and we can learn why Google ranked them #1. The Business Intelligence you get provides insight on best practices and competitor weaknesses, to get you to #1.
We tell you competitors: 1) keywords 2) meta data 3) PPC keywords, ads, and daily spend 4) backlinks 5) pages 6) Social Media and 7) localization strategy. Our business intelligence will inform your entire search marketing and ecommerce strategy.
Keyword Research and Strategy
What Are the Best Keywords?
In this step we start with your company products, services, industry terms, and locations, and do in-depth analysis of the online market place. We research the search volume, search trends, competitiveness, economic value of traffic. We synthesize that into an economic and ROI-focused targeted keyword strategy.
We design short and long tail keyword combinations designed to rank quickly and gain strength over time against your competitors. In other words, we cast a net across the search traffic to catch the customers you want to target.
Site Mapping and Tagging
Design the SEO Solution to Target Traffic
We carefully architect the site map, site links, site tags and descriptions, so they precisely target the keywords and search volume you want. This intricate process results in a perfectly optimized site map, menu structure, and internal linking structure that will pay dividends for years to come.
Google will reward you when it crawls your ecommerce SEO site and it echoes back the exact same site structure you designed for. Ask us for case studies of sites that are crawled exactly as we designed them. Not many SEO analysts know how to do this web platform optimization correctly.
On Site Optimization
Optimize All Web Content for Maximum Rank
In this phase we implement all the URLs, title tags, meta descriptions, and keyword tags. But we go further. We also optimize navigation menus, link tag, image tags, video, and of course text. All of these combined, and using on own tools to ensure the page is 100% optimized for Google.
We can you the SEO proof. Ask us for a demo, page by page and word by word we ensure your website is optimized exactly for the targeted keywords. In fact, our website SEO often get’s pages a 100% SEO score.
Site Submissions and Tracking
Are You All Over the Internet?
We submit your website SEO to Google, Yahoo, and Bing and other search directories to ensure you are found online and indexed correctly. We ensure your ecommerce site has tracking installed so we can continue to measure progress and provide ongoing optimization based on high performing keywords, pages, and content.
Monthly Reporting tells you your ranking, keyword exposure, and how you are moving up and down in the rankings. Monitoring your site grader and SEO optimization ensures we keep pace with the ever changing Google algorithms.
Optimize In Bound Links! Traffic Flows on Links!
Internal and off site backlinks help ensure both your customers and Google know your site is relevant and can easily find your content and information. Back linking and social bookmarking play a vital role in giving your site relevance and reinforcing your keyword targets.
Linking helps page rank and channels targeted traffic to the right pages on your site. Our backlinking experts can target keywords, pages, and audiences to provide the greatest benefit to your business. Using PPC, Search Engine Marketing, and Press Release Marketing, the optimization of backlinks is vital. Don’t backlink unless they are optimized!
Reporting Is Business Intelligence.
Our high-end custom reporting tools are catered to the needs of mid-sized SEO clients. They furnish the objective, quantitative data we need to make informed decisions and derive Business Intelligence, but will not break the bank like some over-priced tracking tools.
Reports calculate the ROI on the SEO campaigns, help us focus on the lucrative traffic, optimize sales funnels, and tell us which keywords are not driving sales. We use reports to continuously optimize the SEO campaigns in your SEO Plan, and keep you ahead in the SEO competition.
Google Maps and Local SEO
Get Found! Get On the Map!
We get you top Rankings on Google maps and mobile maps by creating Google local pages, and localized keywords for your city and retail locations. This greatly improves your local search volume and page rankings.
While many companies offer this services for cheap, you get what you pay for. We follow a detailed 17 step process from Google to get you on the map for the right keyword targets and geographic locations. Clients with a large number of locations can automate data feeds for local geo-targeted content.
Video Ranks and Video Converts. What’s Not to Like?
Are your videos ranking as you hoped? Video is the #1 way to get ranked and improve conversions, but only if done right. We provide video SEO services that optimize video landing pages, video galleries, and video players to ensure they are crawled for the right keywords.
Video sitemap submissions, video linking, and video syndication can get you a huge boost and ROI on your video. OUr Video SEO services help optimize YouTube videos and YouTube channels. Don’t let your good video go to waste. We can get all video on page 1 of Google if optimized correctly.